Two people. Builds start at $3,000.
Get your business off paper.
Bookings in a notebook, payments chased by text, four subscriptions that don't talk to each other. One system replaces all of it.
Type a sentence and an email address. A minute later you are clicking around a working system.
8" two-layer custom cake
4 days
Two-tier celebration cake
10 days
Dozen decorated cupcakes
2 days
Weekly office pastry account
Recurring
Fernbrook Bakehouse is a business we made up. The panel is not a screenshot — it retunes as you type.
Showing Fernbrook Bakehouse, an invented sample business.
And where does your week actually go?
Pick the one that costs you most. It sets what the system fixes first — payments is just the default.
The system, built around that answer.
Every part below is in the Fernbrook Bakehouse sample on the right.
01
Bookings and payment
Customers pick a real slot, or order, or ask for a quote — and pay the deposit when they book.
8" two-layer custom cake
4 days
$95BookTwo-tier celebration cake
10 days
$275BookDozen decorated cupcakes
2 days
$42BookWeekly office pastry account
Recurring
$180/wkBook02
Customer records
Every job, note and invoice attached to the customer, and there next time they call. It syncs to the calendar on your phone.
Customer Job Status Value P. Raghunathan Two-tier — 120 guests, Jun 14 Booked $275 Alderman & Cole Office account — Tue and Fri In progress $180 D. Okafor Christening cake — 40 servings Complete $95 Brightwater Dental Corporate order — six dozen Quoted $252 M. Ferreira Tasting — Saturday 10:30 Booked $42 03
Automations
Confirmations, reminders and review requests send themselves. The reschedule link is in them, so changes never come through you.
When
Booking confirmed
saves 3 hrs/wkThe system
Deposit is charged before the slot is held
When
Job marked complete
saves 2 hrs/wkThe system
Balance invoice sends itself
When
Invoice unpaid at 3 days
saves 2 hrs/wkThe system
Polite reminder goes out, then escalates
When
Payment clears
saves 1 hr/wkThe system
Receipt sent, books updated, job closed
8" two-layer custom cake
4 days
Two-tier celebration cake
10 days
Dozen decorated cupcakes
2 days
Weekly office pastry account
Recurring
Things we've shipped
All of it is running in production.
Every screen below is a real screenshot, not a mockup.
Client work
A mobile detailing business that books itself.
Michael was taking bookings by phone and text. Customers book online now, and he runs the catalogue, customers and financials from an 18-screen console on his phone.
Our own product
Type a company name, get a one-page snapshot.
Built for advisors prospecting retirement plans. It cites a source for every claim, including "No verifiable public source" when it has none.
Our own product
Not everything we build looks like software.
A marketing site for a travel agent, illustrated end to end — no stock photography.
How it works
Three steps, and you own it at the end.
No retainer, no discovery phase that bills for months.
01
$500
One week
Audit
We map how your work moves and where it stalls, then write the build spec. The fee comes off the build.
02
From $3,000
Three to five weeks
Build
Fixed scope from the audit, shipped in stages so you use it before it is finished. Your services and prices, not a template.
03
From $149/mo
Month to month
Keeping it running
Hosting, domain, backups and small edits. Cancel whenever. Anything bigger is quoted first.
Your part: about two hours in the audit, then a review at each stage.
For most businesses, a build that fixes chasing payments usually lands around $3,000 – $9,000 over 3–5 weeks.
Just starting out?
Under about $150k a year, a $3,000 build will not pay for itself yet. Start in the Build Room instead — it is free, and the spec is yours to keep.
Open the Build RoomGet started
Tell us where it breaks.
Tell us the part of your week that breaks. Ryan or Nick will read it and reply.
Inquiries